Social Media means the websites or apps which are used by a huge number of people for getting connected and socializing digitally. Marketing can be done there, as more chances are to find intended buyers. A few of such platforms are here
We can categorize them like this social media ;


1.Facebook Marketing


Sense of community – If you put in the time and effort, you will be rewarded with a Facebook page that acts as a community of brand advocates. It doesn’t get better than this.

Advertising is easy – Instead of targeting keywords, you can target people. This works best when you know your target demographic well. 
And Facebook makes it easy to turn existing posts and content into ads, so you don’t need to do double work.

Connect with influencers – By sharing content and tagging other brands and industry influencers, you can make connections here as easily (if not easier) than you can on Twitter.

Captive audience – Although users are there to interact with friends and family and not to purchase a product or service, you do have at least some of their attention. The average Facebook user spends about 20 minutes a day on this social networking site.


Why Facebook Marketing company is Important in Gurgaon?

Having a Facebook Page for your company or personal brand is essential for your marketing digital strategy.

Especially because:

  • You can increase your reach. 
  • You can create a community around your brand.
  • You have a window for selling your products or services.


2.Twitter Marketing 


The good news is that if used correctly, Twitter just works. It acts as an effective way to provide customer service while marketing your product and helping to spread the word about your business as a whole. So, ask yourself how do you use twitter for marketing; if you learn how to use Twitter effectively. That’s because there’s such a vast audience for you to reach out to. It’s not just a platform for teens, either – in fact, teens are less likely to use it than journalists, politicians and other professionals.


Why is Twitter Marketing company Important in Gurgaon?

Twitter is known for being a platform that is used by celebrities to update the public about their lives, but Twitter is also an amazing platform for businesses to connect with their current and potential clients. 

  • Twitter has over 330 million monthly users, providing a large pool of people for businesses to connect with. 
  • Branding your business is one of the biggest benefits of using Twitter marketing for your business. 
  • Constantly putting out updates and content about your business helps define the type of voice your business has. 
  • If the content that you are publishing is useful to your targeted audience, it can help build trust within your business. A business that has a greater amount of trust from potential clients increases the likelihood of them to purchase from you.


3.Instagram Marketing

If your brand has visually appealing products or a unique story to tell, there cannot be a better stage than Instagram. From luxury brands to media houses to automotives, each have carved a niche of their own and are leveraging Instagram for their businesses. 


In fact, automotive brands are the most engaged and well-represented. Lot of marketers contemplate whether Instagram can be an effective social media platform for their brand? Even if many marketers want to leverage Instagram for their business, they lack a quick guide that has the tips to build a successful presence on Instagram.

According to a recent study,

  • 98% luxury shoppers carry smartphones
  • 90% brands among the top 100 have an Instagram account
  • 80% of these shoppers’ purchase decisions are influenced by digital content

Why is Instagram Marketing company is Important in Gurgaon ?
Instagram continues to be one of the most popular social media marketing platforms. According to Hubspot, the social channel has more than 500 million active users, making it notably bigger than Twitter, Snapchat and Pinterest. In addition to its large number of users, 60 percent of those with an account use the platform daily, including 55 percent of young adults that visit multiple times a day.

If you’re targeting a younger crowd, Instagram continues to be the way to go. Hubspot reports 71 percent of adults ages 18-24 use the platform and it’s the second-highest messaging app for millennials, just behind Facebook Messenger.

You may ask, “Is it really that necessary for brands though?” The answer is a resounding yes! Hubspot shares that approximately 80 percent of all Instagram users follow at least one brand on the platform.


4.WhatsApp Marketing


Social media marketing usually points to tools like Facebook, Twitter, Instagram, among others. But one important medium that skips most of our minds is Whatsapp Marketing. In fact, messenger tools are quickly gaining prominence, when it comes to marketing via social media channels. And Whatsapp is a messaging application, which boasts around 1.5 billion active users around the world on a monthly basis.

So, yes, the scope of market penetration via Whatsapp is huge. But just like all other tools, you need to know the effective use of Whatsapp marketing software so that you can reap its maximum benefits.  

Why is WhatsApp  Marketing company is Important in Gurgaon?
In today’s market, it is important for every business to use some innovative marketing tool for promoting their business. 
Due to the use of such innovative marketing methods, it is important that you choose some direct marketing tools to connect your customers and promote your brand effectively. 
One such effective direct marketing tool is WhatsApp. No doubt, WhatsApp marketing in India has become very popular and very much useful to stay connected with your targeted customers. 
Moreover, it is beneficial to use because not only we are able to contact our customers immediately but also transforming them into the potential client as well. 

5.Youtube Marketing


YouTube is such a platform that has all the reason for people to go crazy about it. Not only does it entertain people around the world, but YouTube has also established it as one of the leading choices of businesses around the world.

YouTube marketing has surely not failed to expand its fan base at a great speed. It won’t be wrong to state that if YouTube Marketing is used proficiently, a business can undoubtedly scale great heights.

One of the major mistakes that a person commits is assuming that YouTube Marketing is more or less the same as other social media channels.

Taking the aid of a YouTube marketing strategy allows businesses to leave the worry about targeting the audience.It is a common fact that every customer would be induced more by the businesses having videos.  


Why is Youtube  Marketing company is Important in Gurgaon?
Smart marketing tactics have always been very important for small businesses as they cannot directly lock horns with the bigger names in the industry. 
Over the past decade, with the increased involvement of the internet in our lives, business strategies have also changed. The prime focus has shifted from television to computer screens. To any business looking to grow using the web, YouTube has to be one of the most important platforms.

With over 2 billion views a day, YouTube is the second most visited site in the world. YouTube originally was a platform to share short videos with people. 
But over the years it has grown into an extremely powerful tool. It is an essential tool for any business or individual looking to reach a large number of people. 
The fact that it is extremely easy to use, and provides a brilliant platform for communication adds to its appeal.

 

Author:
The Flying Birds